Besides collecting plastic for recycling, the coffee shop also helps animal shelters, cooperates with charities, and plants trees. And it proves that environmental business is possible.
Plastic waste is one of the major problems of our time. Every minute so much rubbish gets into the ocean that an entire garbage truck could hold it. The total area of the floating "garbage islands" is already being compared to the territory of France multiplied by three. This same minute, about a million new plastic bottles are sold on the planet, and most of these containers will sooner or later end up in the ocean without being recycled. Experts believe that if nothing changes, by 2050 the amount of plastic in the oceans may exceed the number of fish.
Because of the looming environmental catastrophe, the role of environmental projects and startups aimed at promoting waste sorting is booming, as it should be an integral part of modern life. And they have a result! Currently, 80-90 percent of waste is recycled in some European countries, and only a small portion of it ends up in landfills. Moreover, Denmark even buys garbage from neighbors! In Ukraine, the situation is radically opposite; a tiny percentage of citizens sort garbage, although there are more and more opportunities. Some people don't know where to start, and some just don't understand the importance of sorting.
A charity project was launched at one of Dnipro's food venues, the purpose of which is to draw attention to the importance of plastic recycling and demonstrate that sorting can be easy and pleasant. For the second month in a row, in the cafe "Tsikava Kava," you can get a cup of delicious coffee in exchange for plastic waste. The initiators were the owners of "Tsikava Kava," Dmytro Sobko, and his wife Tatiana, who've been sorting garbage at home for over a year.
To hold the initiative, Tetiana and Dmytro installed special boxes for collecting plastic bottles in the cafe. Anyone can bring a bag of pressed plastic bottles to "Tsikava Kava" and get a drink of their choice.
And 5/10/15 kg isn't the weight of plastic bottles, but the approximate volume of the bag.
"According to statistics, hundreds of thousands of tons of solid household waste are dumped in landfills in Ukraine every year, of which plastic bottles and plastic bags make up from 40 to 70%! But more than 20 points are collecting and recycling secondary raw materials in our city. With the help of our initiative, we wanted not only to encourage Dnipro residents to sort but also to show that there are enough organizations that gladly buy the plastic they've collected to send it for recycling. We decided to start by collecting bottles because it's one of the most common types of plastic, and the easiest to sort and recycle," Dmytro Sobko explains.
In the first two weeks, people brought little garbage, only 10 kg. But thanks to the information being spread about the initiative on mass and social media, the cafe collected almost six times more in a month. They started a virus of a healthy attitude to sorting! For 56 kg of plastic, brought to the cafe by visitors, they made 73 cups of coffee. The money from selling garbage (the processing plant pays 5.5 hryvnias for 1 kg of plastic) was redirected by environmental activists to help animals. UAH 1,000 for the collected plastic turned into feed for abandoned animals in the shelter of the Right to Life Foundation.
The commitment of Dnipro residents inspired the owners of "Tsikava Kava" so much that they decided to continue the initiative and remain a "green cafe" in the future. Now you can not only bring bottles for further recycling but also buy coffee, with part of the proceedings turning into tree seedlings, as well as get a discount if you come with your cup. In addition, the initiative "Drink coffee — Find a friend!" is open in the cafe all April. For this, they put stickers with photos and stories of abandoned animals from the "Loyalty. Animal Protection Society." Thus, by buying coffee from "Tsikava Kava," someone can fulfill an old dream and make a friend.
"We can't stop the waste apocalypse or, for instance, cure all diseases or save all abandoned animals. But we can always change something for the better. And most importantly, people started talking about it! After the stories and posts came out, many people contacted us for waste recycling services and animal shelters to contact them directly."
It's not the first charitable initiative for the Sobko family. "Tsikava Kava" is a partner of the donor movement: donors are treated to coffee here. Since November last year, together with the agency PRoector, they launched another challenge, "Good Barista." The bottom line is that anyone can become a barista and invest an hour of their work behind the bar in any chosen charity project: from expendables for the intensive care unit of the children's regional hospital to helping a horse shelter and buying a device for measuring clean air. During this time, more than 150 people of different professions – doctors, bankers, journalists, lawyers, actors, IT specialists, directors – individually and as whole teams, turned coffee into help for those in need.
Naturally, the movement has influenced the popularity of the cafe among visitors. After all, we can agree, it's much more pleasant to drink coffee, knowing that it can bring not only pleasure but also benefit to someone. The #coffee_against_plastic campaign was supported by Odesa, Sumy, Kyiv, Lviv, Ivano-Frankivsk, and there were even responses from Italy. But the vital thing is that they managed to draw the attention of many Ukrainians to the problem of plastic collection and recycling and support those who've long wanted to try their hand at sorting garbage but didn't know how to do it and where to go.
"We're strongly convinced," says Tetiana Sobko, "that we need to start any change with ourselves. Therefore, we try to inspire our cafe's guests and business colleagues to transform society by our own example. We hope that our social experience will be useful to our colleagues and inspire them to new ideas."
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